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July 19, 2017

With greater than 100,000 customers in over 100 international locations,Vidyard GoVideo is remodeling the way in which trade execs keep in touch with non-public video messages

KITCHENER,Ontario – July 19, 2017 –Vidyard, the main supplier of video answers for trade, introduced lately that it has surpassed 100,000 customers of its Vidyard GoVideo vmessaging app throughout greater than 100 international locations. Enabling trade execs to simply document, percentage and monitor non-public video messages, Vidyard GoVideo is now powering a variety of video-based communications for advertising and marketing, gross sales, beef up, product, trade operations, schooling and R&D execs in addition to trade homeowners and bosses. The rising adoption of private video messaging in trade comes as the worldwide traits within the introduction and intake of video content material reaches an all-time top.

“Video now represents 73% of all web visitors and has emerged as probably the most impactful method to keep in touch in each our non-public and trade lives,” says Michael Litt, CEO and co-founder of Vidyard. “Video is a lot more attractive than text-based communications, and it conjures up instant motion. We constructed Vidyard GoVideo to place the ability of video into the fingers of everybody around the trade, and I couldn’t be extra excited to peer how the group is embracing non-public video messaging as a greater method to keep in touch and percentage their concepts.”

Vidyard GoVideo gives a unbroken enjoy for recording customized movies from inside the Google Chrome browser and right away sharing by way of Gmail, Outlook, Twitter, Fb, LinkedIn and different on-line channels. Customers can monitor who’s watched their movies and the way lengthy they tuned in, giving them distinctive perception into how their content material is being fed on. Firstly constructed to assist gross sales execs stand out and hook up with shoppers in a extra non-public manner, the increasing group has discovered numerous new techniques to make use of video messages to keep in touch, teach and percentage concepts. To have a good time the milestone of 100,000 customers in 100 international locations, Vidyard has shared 50 Techniques to Use Video Messaging to Make Industry Non-public Once more to exhibit one of the most many ways in which trade execs are bettering communications with non-public video messages.

Actual Industry Effects

Emails with non-public video messages generate upper engagement and reaction charges than the ones with long-form textual content, with probably the most dramatic affect surfacing with gross sales execs. More than one companies have reported a 300%-500% building up in reaction charges to outbound gross sales messages when the use of non-public movies.

“Non-public video messages have had an enormous affect on our skill to connect to possible purchasers and generate new gross sales alternatives,” mentioned Tonni Bennett, VP of Gross sales at Terminus, a number one supplier of Account-Primarily based Advertising answers. “Our gross sales staff is now the use of GoVideo to chop in the course of the noise, hook up with possibilities on a private stage and revive large offers that experience long gone quiet. Video works as it will provide you with the chance to inform a extra impactful tale, and to increase consider and empathy together with your target market.”

Cutting edge B2B firms corresponding to CentiMark, Hootsuite, HubSpot, League, Shopify, PostBeyond, Terminus, Ceridian and Imaginative and prescient Essential are embracing non-public video so to stand out and spice up the efficiency in their gross sales and go-to-market groups. Taylor Mihail of Imaginative and prescient Essential, the 100,000th consumer of Vidyard GoVideo famous, “Video has dramatically sped up my skill to connect to new gross sales possibilities as a result of in contrast to emails and call calls, it sticks out and in point of fact humanizes my dialog.”

Vidyard GoVideo is loose to obtain and can be utilized to create, percentage and monitor an infinite selection of movies. Complicated options for companies corresponding to Microsoft Outlook and Salesforce integration, enhanced content material safety and the power to ship and monitor on-demand advertising and marketing movies and customized video playlists are to be had with an annual subscription to the Endeavor model.

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About Vidyard

Vidyard is the video platform for trade that is helping organizations force extra income via using on-line video. Going past video website hosting and control, Vidyard is helping companies force larger engagement of their video content material, monitor the viewing actions of every person viewer, and switch the ones perspectives into motion. World leaders corresponding to Honeywell, McKesson, Lenovo, LinkedIn, Cision, Citibank, MongoDB and Sharp depend on Vidyard to energy their video content material methods and switch audience into shoppers.

Sandy Pell

Sandy Pell

Sandy Pell is the Head of Company Communications at Vidyard. She’s been named as considered one of Canada’s PR Best 30 Underneath 30 by way of PR in Canada, and probably the most Best 20 Tech Ladies in Canada by way of the C100. When she is not crafting outstanding communications, you’ll be able to to find her remodeling clean areas into exceptional puts as a industrial mural artist!





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