9 Ecommerce Trends to Boost Your Business in 2024
This year’s ecommerce trends feel a little oxymoronic. Machines and software are helping do more jobs, even communicating directly with shoppers. At the same time, consumers are heading towards online…
What is YouTube Studio and How To Use It to Drive Growth
Have you ever dreamt of starting a YouTube channel but felt overwhelmed by the behind-the-scenes work? You’re not alone! Creating content is just one piece of the puzzle. To truly…
How to Schedule Social Media Posts Effectively?
“The key to success is not in spending time, but in investing it.” These famous words by Stephen R Covey are especially true when it comes to social media. Knowing…
A Complete Guide for Maximum Visibility
Search engine optimization (SEO) sounds like a fancy jargon word that has a suit with elbow patches on. But it’s really just a way to be easily visible and discoverable…
How to respond to negative reviews online: Examples & 7-step template
By Rhonda Bradley April 25, 2024 If you’ve ever been surprised by a bad review of your business, you’re not alone. Whether you run a lugar business, Etsy shop, YouTube…
How I’ve Run Postcard Campaigns for E-Commerce Brands That Get Over 20x Return on Ad Spend
Direct mail is such a cool marketing strategy. I bet that’s a sentence you’re surprised to hear in a world of flashy social media videos and hyper-targeted online ads. Even…
Remaining Relevant in an AI World
Is AI making it harder to differentiate your work? Wondering how to protect your intellectual property from improper use? In this article, we’ll explore how to remain relevant in the…
Navigating the Video Marketing Maze: Short-Form vs. Long-Form
Are you torn between using long-form or short-form videos for your small business marketing campaign? Well, you are not alone. Despite 89% of consumers wanting to see more brand videos,…
Organic vs Paid Social Media: The Ideal Hybrid Strategy
Spoiler alert: it’s not organic vs paid social media – it’s organic and paid social media. Businesses often grapple with which to focus on, but that mindset ignores the value…
How to Build a Thriving Marketing Business While Working Full-Time
Want to open your own marketing agency? Wondering how to build a successful side business while maintaining a full-time job? In this article, you’ll discover tips for time management, setting…