Vidyard launches new video participant, brings seamless video messaging to extra third celebration apps to assist companies meet rising demand for video-based content material and communication
KITCHENER, Ontario – June 26, 2018 –Vidyard, the main video platform for enterprise, at this time unveiled its newest product enhancements to assist companies generate higher leads and drive higher viewers engagement by embracing a ‘video-first’ mentality. With its Summer time 2018 replace, Vidyard has expanded its Vidyard GoVideo associate ecosystem to assist companies deliver private video messaging to a broader base of workers whereas optimizing its core video participant for each desktop and cellular efficiency.
“Video content material publishing in enterprise has almost doubled throughout the final 12 months as all of us look to maintain tempo with the altering expectations of at this time’s consumers and workers,” says Michael Litt, Co-founder and CEO of Vidyard. “There’s a clear development in the direction of going video-first all through the client expertise. We’re dedicated to serving to organizations notice this imaginative and prescient by making video a seamless and built-in a part of advertising and marketing, gross sales and customer support applications.”
New capabilities launched by Vidyard at this time embrace:
- Vidyard GoVideo Now Accessible in Further third Get together Apps: Vidyard’s flagship video messaging app is now accessible immediately inside Drift, Frontspin, Allbound, Zendesk and Salesforce’s Quip Collaboration Platform. These new partnerships allow a broader set of workers to simply file, share and observe {custom} video messages from inside their current workflows and enterprise purposes of selection.
- Enhanced Video Participant to Energy Video-First Web sites: As companies add extra movies to their digital properties, they want to take action with out compromising web page load occasions and the cellular expertise. Vidyard’s enhanced video participant now helps JavaScript minification, website positioning enhancements and superior responsiveness to assist optimize the efficiency and rating of video-first web sites.
- Finest-in-Class Marketo Integration: Vidyard is now a completely licensed Marketo integration, the primary video platform to attain this standing. Together with the certification comes quite a lot of efficiency and have enhancements for joint customers of Marketo and Vidyard, making it simpler than ever so as to add video to advertising and marketing campaigns whereas with the ability to observe precisely how audiences interact in that content material.
Associate Ecosystem Enlargement Brings Video to Broader Set of Enterprise Apps
It’s by no means been simpler so as to add private video messages to gross sales outreach, buyer assist instances and inner collaboration. Introduced at this time, Vidyard provides a brand new wave of native app integrations for main advertising and marketing, gross sales and collaboration options.
- Vidyard GoVideo for Drift: Drift customers can now file and ship {custom} video messages to their prospects and prospects from proper inside Drift’s conversational advertising and marketing platform. Along with sending custom-recorded movies, advertising and marketing and gross sales reps may share on-demand video belongings natively inside numerous Drift purposes.
- Vidyard GoVideo for Frontspin: Gross sales reps can now create, entry and ship movies to their prospects from inside Frontspin’s gross sales communication resolution as a approach to increase response charges, enhance engagement and construct higher relationships with prospects.
- Vidyard GoVideo for Allbound: Allbound customers can now entry their Vidyard GoVideo recordings from inside their associate relationship administration (PRM) platform. Rapidly add movies to Allbound’s customized prospect pages in order that reseller reps can talk with their prospects on a one-to-one foundation.
- Vidyard GoVideo for Quip: Groups utilizing Salesforce’s Quip Collaboration Platform can now use Vidyard GoVideo to put up {custom} video messages inside collaboration tasks to offer suggestions and feedback in a extra sturdy means. Along with Quip, Vidyard affords native integrations with Salesforce’s Advertising Cloud, Gross sales Cloud, Group Cloud, Service Cloud and Chatter product choices.
“For those who’re a marketer or a salesman at this time, messaging and video have to be primary and two in your advertising and marketing and gross sales toolkit. Now that’s as simple as ‘one click on’ inside Drift with our new Vidyard integration,” says Dave Gerhardt, VP of Advertising at Drift.
To be taught extra about partnership alternatives or to use to Vidyard’s GoVideo Associate Ecosystem program so as to add video seize and sharing to your individual utility, please electronic mail govideopartners@vidyard.com.
Extra Info:
About Vidyard
Vidyard is the video platform for enterprise that helps organizations drive extra income by using on-line video. Going past video internet hosting and administration, Vidyard helps companies drive higher engagement of their video content material, observe the viewing actions of every particular person viewer, and switch these views into motion. World leaders similar to Honeywell, LinkedIn, Citibank and Sharp depend on Vidyard to energy their video content material methods and switch viewers into prospects.
Media Contact:
Sandy Pell, Senior Supervisor, Company Communications, Vidyard
press@vidyard.com