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June 30, 2021

Main consultants, neuroscientists, entrepreneurs, content material creators, and futurists discover how video helps us join and talk now that the world has gone digital-first

KITCHENER,Ont. – June 30, 2021 – Vidyard and Media One Inventive right now introduced the discharge of re:connection,” a brief documentary movie exploring how video creates human connections in a digital enterprise world. The movie contains a numerous set of specialists starting from a neuroscientist to an unlikely TikTok star discussing how video and shared content material experiences assist create private connections in a world the place companies and people are reinventing how they attain their audiences in genuine methods.

Accelerated by the pandemic, the digital-first period has arrived in full power. And whereas video know-how has helped ease the change, companies are nonetheless going through challenges in relation to speaking and working remotely. This quick documentary movie explores how leaders and practitioners from each business can change the way in which they give thought to video communication to create a extra inclusive, linked and progressive enterprise surroundings.

“With the brand new period of video in enterprise upon us, the re:connection documentary comes at a pivotal time when enterprise leaders have to shift their fascinated with the way forward for work and the function of video in gross sales and throughout their enterprise,” stated Tyler Lessard, chief video strategist for Vidyard and govt producer of the movie. “This movie contains a variety of skilled views discussing how video helps construct belief, empathy and stronger relationships for a digital-first future.”

The panel of thought leaders featured within the movie embrace:

  • Dr. Fiona Kerr, Founder and Director of The NeuroTech Institute
  • Brian Solis, International Innovation Evangelist, Salesforce
  • Meghan Anderson, CMO, Wanderlust and former VP Advertising and marketing, HubSpot
  • David Meerman Scott, On-line Advertising and marketing Strategist & Public Speaker
  • AllisonDavis, Former Producer, NBC Information
  • Jasmine (aka Jouelzy) Baker, Content material Creator & Founder, #SmartBrownGirl
  • AndreiVexler, Director of Video Advertising and marketing, Ceridian
  • Lauren Wadsworth, Director of International Gross sales Improvement, Phase
  • Davina Tiwari, Social Employee & Therapist
  • Steve Austin, “Outdated Man Steve” on TikTok

“So as to survive within the distant first world, companies of all sizes have rapidly gravitated to video as the first instrument for connecting with prospects, purchasers and staff,” stated Todd Hartley, CEO of WireBuzz, who participated within the pre-release screening occasion. “This movie brings that concept to life in various thought-provoking and sudden methods, opening your eyes to the ability of reconnecting with video in a wide range of codecs and on-line channels.”

Enterprise leaders and professionals are invited to go to the re:connection movie website to look at the 15-minute movie launched on-line right now for public viewing, discover bonus footage from the specialists featured within the movie, and obtain a companion information that additional connects the themes from the movie to the digital-first enterprise world.

About Media One

Media One Inventive was based in 2012 as a digital video company and inventive manufacturing home by our two founders: Derek G. Rider & Corey Peck. We rapidly grew to become one in every of Canada’s quickest rising digital businesses, and proceed to push in direction of being acknowledged as one of many premiere disruptive digital businesses in North America.

Media One Inventive focuses on strategic content material creation with deep roots in media, journalism, broadcast, branded content material and digital. We assist purchasers inform their tales via model movies, participating content material, and content-driven occasions. Our method is to work with you. Co-creation is our philosophy and has led us to supply over 800 initiatives for 120+ international purchasers. Be taught extra about our work, our tradition and our imaginative and prescient at mediaonecreative.ca and mediaonegroup.com

About Vidyard

Vidyard helps companies and professionals join with their audiences in an entire new approach via participating, customized, and measurable video experiences. By way of its international video internet hosting and analytics platform, Vidyard empowers corporations like LinkedIn, Zycus, League, Stanley Black & Decker, and others to remodel their method to advertising and marketing, gross sales, and company communications. Vidyard helps any enterprise skilled create and share customized movies to ship their message in a extra private and impactful approach via its free and professional instruments. Hundreds of companies and hundreds of thousands of individuals world wide depend on Vidyard for his or her video wants. Join Vidyard without spending a dime: https://www.vidyard.com/free.

Media Contact:

Josh Swarz, Huge Valley Advertising and marketing for Vidyard – press@vidyard.com

Sarah Duckett, Public Relations & Communications, Vidyard – sarah.duckett@vidyard.com

Sarah Duckett

Head of PR & Communications



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