New video promoting resolution gives local integration with Salesforce platform
Kitchener, Ontario – September 15, 2015 –Vidyard, the main platform for video advertising and marketing and video analytics, these days introduced Vidyard for Gross sales, a brand new video promoting resolution that is helping B2B gross sales groups prospect and promote with video content material and use viewer analytics to raised perceive their patrons and shut extra offers.
Video has emerged as top-of-the-line content material medium for attracting, teaching, and changing possible patrons, however till now its use has been basically restricted to advertising and marketing groups so that you can construct logo consciousness and higher interact website online guests. By means of making it easy for any gross sales rep or answers engineer to get right of entry to present video content material, create new movies, collect customized playlists, percentage them immediately with consumers and possibilities, and monitor who’s staring at which content material, Vidyard for Gross sales now makes video an obtainable and strong instrument for advancing buyer relationships and boosting gross sales effectiveness.
“Entrepreneurs are already knowing the advantages of on-line video content material as a greater option to interact audiences, however there’s an enormous untapped alternative for video in B2B gross sales not to best construct higher relationships and shut extra offers however to do it extra successfully than ever,” stated Michael Litt, CEO and co-founder of Vidyard. “On-demand video is the salesman that by no means sleeps, and we’re excited to wreck down the limitations to adoption to assist gross sales groups notice the entire possible of video as a important instrument for prospecting, promoting and buyer good fortune.”
Document, Percentage, Personalize and Monitor
For everybody from Gross sales Building Representatives (SDRs) to Account Executives (AEs) to Buyer Good fortune Managers (CSMs), Vidyard for Gross sales is helping to toughen effectiveness and potency all through the gross sales cycle with the next features:
- Centralized get right of entry to to your whole movies: With centralized asset control and integration with YouTube channels from each cell and desktop, somebody in gross sales can simply in finding and percentage best acting movies from around the corporate whether or not public-facing advertising and marketing movies, non-public product demonstrations, and even customized ”selfie” movies recorded by means of gross sales.
- Simply document new video content material: Want to document a brand new video? No drawback. Temporarily document, add and privately percentage new movies the use of your webcam or cell instrument, or simply flip a PowerPoint presentation right into a narrated video with Vidyard Studio.
- Video personalization: Get your target market’s consideration with 1-to-1 customized movies. With the press of a button, seamlessly upload the recipient’s title, corporate brand or different distinctive content material into the video itself to extend engagement and conversion charges.
- Personal video sharing and viewer monitoring: Securely percentage person movies or customized playlists and monitor who watched, how lengthy they remained engaged and which portions they skipped or replayed to collect robust buyer insights.
- Local integration with CRM and advertising and marketing gear: Vidyard’s integrations with main gross sales and advertising and marketing clouds make it a snap to document, percentage, and monitor engagement in movies from within the gear they’re already the use of each day.
Absolutely Built-in with Salesforce
Vidyard for Gross sales can paintings in a standalone style, or as a local resolution inside the Salesforce platform. Vidyard’s deep integrations with Salesforce Gross sales Cloud, Advertising Cloud, Chatter, Neighborhood Cloud and Salesforce1 Cell permit gross sales groups to document, get right of entry to, percentage, personalize and monitor engagement in video content material all from inside of their present Salesforce programs. Along with making improvements to gross sales effectiveness, Vidyard for Gross sales additionally permits gross sales leaders and industry executives to trace the ROI on video content material to spot which property are serving to to generate essentially the most pipeline and earnings, and which reps are the use of them successfully.
Vidyard will likely be demonstrating the Vidyard for Gross sales resolution this week at Dreamforce 2015 at sales space N2004 in Moscone Middle North. For more info on Vidyard for Gross sales, please consult with www.vidyard.com/gross sales and www.vidyard.com/salesforce.
About Vidyard
Vidyard (Twitter: @Vidyard) is the business’s main video advertising and marketing platform that is helping entrepreneurs force effects and ROI with on-line video content material. With Vidyard, consumers can upload video to their web pages in mins, get real-time analytics, syndicate video to social networks and YouTube, create calls to motion, optimize seek engine hits, seize leads, and logo their participant skins all from one position. Vidyard integrates with key advertising and marketing automation and CRM gear to ship user-level video engagement information, turning perspectives into gross sales.
Media Touch:
Tyler Lessard
Telephone: (226) 220-5351
press@vidyard.com